Performance Marketing Internship

ROI-driven paid campaigns across Google and Meta.

3 Months (12 Weeks)Completion certificate

Program overview

A 12-week, practice-focused performance marketing internship. You learn the fundamentals, complete weekly practical assignments and finish with a domain-specific project that you can add to your portfolio.

What you will learn

Core concepts of performance marketing
Hands-on Funnels
Hands-on Paid campaigns
Hands-on A/B testing
Professional documentation and presentation

Tools & technologies

Google Ads
Meta Ads Manager
Looker Studio

Skills you will develop

Funnels
Paid campaigns
A/B testing
ROAS analysis

Practical assignments

Weekly Funnels exercise
Weekly Paid campaigns exercise
Weekly A/B testing exercise
Case-study write-up

Weekly learning roadmap

Introduction to performance marketing
Core concepts and fundamentals
Orientation to Google Ads, Meta Ads Manager
Guided learning modules
Initial practical assignments

Project expectations

Plan, build and document a complete performance marketing project applying the skills from all three phases, then present it for evaluation.

Eligibility

BBA / MBA
Digital Marketing students
Any graduate
BCA

Career opportunities

Digital Marketing Executive
SEO Executive
Social Media Manager
Performance Marketing Associate